Vinay Parmar is a globally recognised customer experience leader, named one of the top 50 influencers in the field. With over three decades of experience, Vinay has transformed organisations across sectors by improving customer experiences, inspiring loyalty, and driving sustainable growth.
From starting as a call centre agent to rising to the C-suite, Vinay’s journey spans multiple disciplines, including marketing, digital transformation, operations, and product development. His unique perspective enables him to connect with audiences at every level, blending strategic insights with real-world practicality.
As Chief Customer Experience Officer at National Express, Vinay delivered record customer satisfaction, moving ratings from 2 stars to 4.5 stars, which contributed to the organisation’s record profitability. He developed a pioneering Customer Experience ‘North Star’ strategy, fostering a culture of collaboration, innovation, and customer-first thinking.
Vinay has worked with renowned brands such as Audi, RBS, and O2, leading initiatives to improve customer experience, leadership, and customer-centric strategies that drive competitive advantage. His work has consistently delivered measurable results, from streamlining customer journeys to empowering leadership teams with the skills and tools to inspire loyalty and advocacy.
A master-level practitioner in Neuro-Linguistic Programming, Vinay’s signature philosophy, “Every Moment Matters,” emphasises the power of emotional connections and memorable customer experiences to drive behaviour and business success.
As a sought-after keynote speaker and consultant, Vinay’s engaging storytelling and actionable insights resonate with global audiences, leaving them inspired to think differently, act decisively, and prioritise the moments that truly matter.
Warwickshire
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